GAIA Terra Fest:
A social and environmental impact event in Santa Marta.
Santa Marta, Colombia - To commemorate Earth Day on April 22, brands Dislicores, Maaji, Task, L'Occitane, ISDIN, Localiza and Tay Beach Hotel joined GreenSouls and a group of influencers and artists to celebrate GAIA Terra Fest, an event focused on promoting sustainability and generating environmental awareness through a message of inspiration and action.
During the event, participants carried out various activities to benefit the environment and local communities. On the first day, 60 coral fragments were planted using recycled glass from Dislicores bottles. These coral fragments are part of the long-term initiative of GreenSouls and Dislicores in collaboration with expert biologists from Corpamag and the CIMCaribe Foundation: "A Reef of Life", which aims to plant more than 20,000 fragments by 2023.
The release of 20 loggerhead and green sea turtles rescued and rehabilitated for more than 2 years by Corpamag was also part of the activities that touched the hearts of the attendees.
On the second day, the beach cleanup was the main activity, with the collaboration of local communities and bags made of recycled plastic from TASK. More than 450 kg of waste was collected, with 300 kg of it being usable. A surfing tournament was also held, in which prizes were awarded to local young athletes and sports equipment, professional surfboards and spare parts for them made from environmentally friendly materials were handed out. In addition, kitchen and cleaning supplies were donated to the families of these athletes.
The event concluded with a talk on astrology given by indigenous "mamos" leaders of the Kogui tribe of the Sierra Nevada de Santa Marta.
GreenSouls, led by its founder Camilo Jaramillo, thanks all the brands, influencers and participants for their collaboration in this event, which seeks to promote sustainability and generate a positive change in our planet and invites to continue promoting this type of spaces to create the change we want to see in the world.
